Position Mapping · Topic 06 / 25

Historical Consumer Information

Use of previously observed consumer behaviour as an input to present-time decisions.

PATENTFOURSQUARECOMMENTARY
Patent Architecture
  • The architecture relies on stored consumer information as a matching input alongside current location conditions.
  • History is not merely archived; it is functionally consulted during decisioning.
Observed Foursquare Capability
  • Audience and related products publicly describe historical visit data and behavioural profiles derived from movement over time.
  • Documentation suggests these profiles can be queried and combined with current signals.
Strategic Commentary
  • The observed historical-behaviour layer appears to align with the patent's stored consumer information concept.
  • This potential architectural relationship is offered as an observation, not a conclusion.