Consumer approaches a retail store

1. 01Device approaches store area.
2. 02Movement SDK detects movement and generates events.
3. 03Coordinates are resolved against venue data.
4. 04Device enters a configured geofence.
5. 05Audience and campaign eligibility are evaluated.
6. 06A downstream activation may be triggered.
7. 07Subsequent visit activity may be measured.

Consumer device location monitored relative to a business-associated location with conditional communication.

The publicly described capabilities appear sufficient to implement the workflow end-to-end.

The exact rules used to gate delivery and the identifier model are not fully disclosed.